Leading high tech organizations are competing against each other to increase market share while dealing with slim operating margins, high capital expenditures, shorter product lifecycles and global supply chain management.
They are increasingly aware of the need to differentiate themselves by offering quality products at a reasonable cost with excellent technical support and customer service. Yet as products become more complex and market competition increases, organizations are concerned that organizational efficiency and support costs will consume already thinning profit margins.
Smartlogic’s Semaphore provides the tools and technologies that high tech organizations need to support operational efficiency, improve customer and technical support and exceed customer expectations.
In order to compete, high tech organizations must be able to efficiently deliver their products and services to the marketplace. The volume of information associated with their technologies in the form of product catalogs, marketing campaigns, product manuals, customer support information, lists and online forums is scattered throughout the enterprise. The need to unify all information and make it available to the business is crucial to maintaining market position. To be effective:
The Semaphore platform helps organizations unify disparate information sources. Our Classification Server applies precise and consistent metadata to all information assets so users can find the right information at the right time to improve efficiency and reduce costs.
Recent studies estimate that software companies spend approximately 8% of their total revenue on customer technical support. When organizations identify technical support as a key differentiator, the ability to locate relevant information, respond to customer issues and close inquiries in a single call is essential. When incidents are not resolved quickly, client satisfaction is affected, making the next sale more difficult. To be effective:
Semaphore’s, sophisticated semantic platform, provides high tech organizations with the tools and technology to unify internal and external information sources to drive collaboration, decrease support calls and improve customer satisfaction. With Semaphore:
At Smartlogic, we work with global high tech organizations to improve information access across the enterprise. Our enterprise-grade, semantic platform unifies all information, applies precise, complete and consistent metadata and drives superior search and retrieval. With Semaphore, high tech organizations can manage costs, safeguard trade secrets and effectively manage customer expectations.
To learn how one high tech organization used Content Intelligence and Smartlogic’s Semaphore to improve customer expectations download our case study.
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